RVCA is a lifestyle brand that draws inspiration from the balance of natural elements. They maintain a clean, minimalist aesthetic which draws heavily from array of artists which the brand has collaborated with over the years. Art is a major platform for RVCA and the brand continues to support and create opportunities for local, emerging street artists. These admirable acts are the reason we are enrapt with RVCA and we are excited to share the brand’s 2014 merits.
Who are the Creative Directors for your brand?
PM Tenore and Casey Holland.
What was your brand’s most successful release in 2014?
The women’s collection in general and the Christian Fletcher Collection for men.
What were your brand’s top collaborative releases in 2014?
The Christian Fletcher and Ashley Smith collections.
What was your brand’s top limited edition release in 2014?
We did a limited release of a RVCALOHA tee by Bert Krak in December of 2014 – great synergy between a huge activation for us and one of our newest ANP artists.
What was your favorite collaboration with an artists in 2014?
We did a lot with renowned tattoo artist, Bert Krak and will be doing more with him in 2015.
