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Best of 2014: Mishka

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mishak-FEATURE

Mishka emerged into the street wear scene in 2003, and at that time they would make cool, obscure t-shirts and nothing more. As the Mishka began to develop its identity, the brand positioned itself as a lifestyle brand that celebrated all weird and obscure stuff that the world had to offer. As the antithesis of everything mundane, we are huge fans of Mishka and we’re elated to honor their accomplishments.

Who is the Art Director for your brand?
Maruice Blanco. Cuban-born, Maurice came to America in 1991 and has since developed a long love for illustration, design, toys and graphic tees. After receiving a BFA in illustration from Maryland Institute College of Art in 2007, he did a few freelance jobs which helped him dive deeper into the underground art scene. Maurice became the Art Director of Mishka in 2013, lending his personal voice and vision to Mishka’s already rich culture by exploring challenging and unfamiliar artistic territory.

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What was your brands most successful release in 2014?
Our best selling piece of headwear was our classic black Neighborhood Sniper snapback. Our best selling top was our Slap Shot long-sleeve t-shirt.

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What were your brand’s top collaborative releases in 2014?
Our strongest and best performing collaborative release was definitely Mishka X KidRobot Keep Watch Dunny. After that, our Mishka X Fucked Up Pink Eye snapback was very popular. It’s also worth noting that we debuted our official Mishka X Spongebob Squarepants capsule at Basel Castle ’13, but the products were sold during early 2014. Getting to work with Nickelodeon was a highlight in 2014.

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What was your brand’s top limited edition release in 2014?
As far as our limited edition releases go, our Dark Myths hockey jersey, Broken Image baseball jersey and Global Sacrifice R1TU4L5 Collection were all standout releases in 2014. Each of those releases challenged and helped redefine what a Mishka release can be.

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What was your best collaboration with an artist in 2014?
Our work with Pictureplane on his Alien Body series was not only successful, it was creatively rewarding. That collection was special because we got to sit down with Pictureplane, see how the Alien Body concept could be expanded upon and developed into several different, unique pieces.

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